
T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
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According to a survey conducted by in March 2025, a large share of respondents in all age groups stated that they choose plant-based alternatives because they think that the products are healthier. Especially respondents aged 55 years or older answered to think this way, with around ***percent of respondents in that age group. This question was asked among consumers who stated that they have tried plant-based alternatives.
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* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.