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Shopping channel preferences of consumers when buying intimate wear and apparel in general in the United States as of 2018

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Source

Release date

July 2019

Region

United States

Survey time period

2018

Number of respondents

3,800 respondents

Special properties

Consumers from the U.S., China, and Mexico.*

Supplementary notes

*The source did not provide a breakdown outlining the number of respondents by country.

Citation formats

Share of U.S. consumers who preferred to buy intimate apparel in-store as of 2018

Published by
Bruna Rocco,
Oct 9, 2019
As of 2018, ** percent of consumers in the United States responded that they preferred to shop for intimate clothing in the brick-and-mortar retail channel. In comparison, the figure for all types of apparel was lower, with ** percent of respondents stating that they preferred to shop for such products in-store.
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Underwear and lingerie in the UKApparel market in the U.S.Apparel market worldwide Apparel market in the UKHigh street retail in the United Kingdom (UK)
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