How has the popularity of traffic on the radio among U.S. consumers changed throughout the years? Comparing the values for 2022 Q4 and 2023 Q4, the share of consumers in the United States has stayed consistent at 11 percent. This contrasts with the overall trend, which is characterized by fluctuating values.
Next time you listen to a radio station playing this genre you can assume what share of traffic news listeners would enjoy tuning in as well. Single radio stations associating themselves with a specific genre can be helpful for both sides. If you are wondering what content is the most popular currently check out the preferred radio content by genre in the U.S. next.
The survey was conducted online among 2692 to 5310 respondents per quarter in the United States, between 2019 and 2023. ÌÇÐÄÆÆ½â°æ Consumer ÌÇÐÄÆÆ½â°æ offer you all results of our exclusive ÌÇÐÄÆÆ½â°æ surveys, based on more than 2,000,000 interviews.