Data provided by ÌÇÐÄÆƽâ°æ Market ÌÇÐÄÆƽâ°æ are estimates.
Definition:
Casual Dating comprises online services for the establishment of sexually oriented contacts outside of romantic relationships. These are not exclusively addressed to singles, but also provide people with ways to enter into extra-relational affairs like Ashley Madison. These types of online dating such as AdultFriendFinder or VictoriaMilan clearly focus on non-committal erotic adventures.
Additional Information
Data icludes revenue figuresin Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.
Citation formats
Online dating ARPU in Russia 2018-2028, by segment
The ARPU in the 'Casual Dating' segment of the eservices market in Russia was forecast to increase between 2024 and 2028 by in total *** U.S. dollars (+*** percent). This overall increase does not happen continuously, notably not in 2027 and 2028. The indicator is estimated to amount to **** U.S. dollars in 2028.
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ÌÇÐÄÆƽâ°æ. (December 6, 2023). Average revenue per user of the online dating market in Russia from 2018 to 2028, by segment (in U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /forecasts/1222163/dating-services-arpu-russia/
ÌÇÐÄÆƽâ°æ. "Average revenue per user of the online dating market in Russia from 2018 to 2028, by segment (in U.S. dollars)." Chart. December 6, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /forecasts/1222163/dating-services-arpu-russia/
ÌÇÐÄÆƽâ°æ. (2023). Average revenue per user of the online dating market in Russia from 2018 to 2028, by segment (in U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /forecasts/1222163/dating-services-arpu-russia/
ÌÇÐÄÆƽâ°æ. "Average Revenue per User of The Online Dating Market in Russia from 2018 to 2028, by Segment (in U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Dec 2023, /forecasts/1222163/dating-services-arpu-russia/
ÌÇÐÄÆƽâ°æ, Average revenue per user of the online dating market in Russia from 2018 to 2028, by segment (in U.S. dollars) ÌÇÐÄÆƽâ°æ, /forecasts/1222163/dating-services-arpu-russia/ (last visited July 23, 2026)
Average revenue per user of the online dating market in Russia from 2018 to 2028, by segment (in U.S. dollars) [Graph], ÌÇÐÄÆƽâ°æ, December 6, 2023. [Online]. Available: /forecasts/1222163/dating-services-arpu-russia/
