Smart home penetration by segment Australia 2022| ��ƽ��

Penetration rate of the smart home market in Australia in 2022, by segment

Characteristic	Penetration rate
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Supplementary notes

Data provided by ��ƽ�� Market ��ƽ�� are estimates.

The Smart Home market constitutes the sale of networked devices and related services that enable home automation for private end users (B2C). Considered are devices that are connected directly or indirectly via a so-called gateway to the Internet. Their main purposes are the control, monitoring and regulation of functions in a private household.

The remote control and monitoring of individual devices and, if applicable, their direct communication with one another (Internet of Things), is an essential component of intelligent home automation. Therefore, services which are necessary for the maintenance or control of the household network are also considered, e.g. subscription fees for control apps or external monitoring services.

Devices whose primary function is not the automation or remote control of household equipment, e.g. smartphones and tablets, are not included here. Similarly, devices that relate to household connection and remote control only to a limited extent, such as smart TVs, are not included either.

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Concerning the six selected segments, the segment Comfort & Lighting has the largest household penetration rate with percent. Contrastingly, Home Entertainment is ranked last, with **** percent. Their difference, compared to Comfort & Lighting, lies at **** percentage points.

Find other insights concerning similar markets and segments, such as a ranking by country regarding user penetration in the security segment of the smart home market and a ranking by country regarding revenue in the energy management segment of the smart home market.

The ��ƽ�� Market ��ƽ�� cover a broad range of additional markets.