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Does Twitter Have a Stickiness Problem?

According to data published by Twitter analytics firm , Twitter may have a stickiness problem. According to the data there is a large discrepancy between the number of accounts created and the number of accounts that actually remain active. Of the 284 million accounts created in 2013, only 37 million (12.9%) were still actively tweeting in February 2014. On the other hand, of the 4 million accounts created in 2008, 1 million were still tweeting in February 2013, indicating that early Twitter adopters are more likely to stick with the service.

In case you are wondering how 284 million accounts can have been created last year when Twitter only has 241 monthly active users: According to Twopcharts, there are around 980 million Twitter accounts, of which only a small fraction is actually active.

Description

This chart shows how many Twitter accounts that have been created between 2008 and 2013 were still active in February 2014.

Premium statistics
X/Twitter users UK 2025, by gender
X/Twitter: distribution of global audiences 2025, by gender
Nordics: X/Twitter users 2025, by country
X/Twitter: distribution of global audiences 2025, by age and gender
X (formerly Twitter) accounts with the most followers worldwide 2023
Premium statistics
Number of reachable Twitter ad audience in Nigeria 2020-2026

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