2020 Presidential Election
Identity Still Important for American Voters
As the first Democratic presidential primary votes begin in Iowa and New Hampshire, polling company Gallup has showing how some characteristics of candidates still heavily influence how people vote in a presidential election.
The survey asked over 1,000 U.S. adults living in all 50 states how certain characteristics affect how they choose a presidential candidate. Over 90 percent of all respondents said they would vote for a candidate who was black, a woman, Catholic, Hispanic or Jewish. However, less than 70 percent of all respondents said they would vote for a Muslim, atheist or socialist candidate if given a choice.
The differences were more pronounced based on political ideology. Overall, Democrats were more likely to vote for a presidential candidate regardless of certain characteristics. The largest discrepancy came on the question of voting for a self-proclaimed socialist candidate, where only 17 percent of Republicans said they would vote "yes" compared to 76 percent of Democrats who would vote "yes."
Ultimately, tolerance for these characteristics in a presidential candidate has risen since Gallup first conducted this survey in 1958. For example, only 18 percent of all respondents in 1958 said they would vote for a self-proclaimed atheist presidential candidate, compared to 60 percent in 2020. 38 percent of all respondents said they would vote for a black presidential candidate in 1958, compared to 96 percent in 2020.
Description
This chart shows the percentage of U.S. adults who would vote yes for a candidate possessing a given characteristic.
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